With an unyielding focus on nutrition, food preparation, and food relationships, Evelyn Stokes has found motivation to start her first entrepreneurial endeavor: I Eat Super! Evelyn has done her homework. She has an advisory board comprised of entrepreneurs, lawyers, and nutritional consultants that has provided insights on what it takes to start a successful company. She also has a well-thought out financial and marketing analysis.
Based on her findings, Evelyn believes that a corporate approach to nutritional well being is essential. Therefore, her goal this year is to help large corporations reduce health costs by providing nutritional training for employees. Working with a team of Collaborative members including Jim and Nicole Worth of Formcode Design Studio and Matt Mosher of hiredMYway.com, Evelyn speaks at forums, educates community groups and companies, and is currently developing a cooking show.
Another new business emerging out of the Collaborative Group is hiredMYway. Just six-months ago, Matt Mosher recognized a problem with the current job board model and, with his partners, set out to find a solution. Under the current system, companies spend bookoo bucks for job posts that yield resumes from thousands of job seekers (most that are unqualified). hiredMYway shifts the paradigm and encourages job seekers to invest a small amount up front to apply for jobs, automatically reducing the applicant pool down to only more serious candidates. Job seekers have a better chance of getting noticed by hiring employers, and hiring managers save time and resources because they no longer have to sift through thousands of resumes to find the right candidate.
Matt is driven by ideas, but understands the importance of having experts on your team. He has worked with Collaborative members such as Jim and Nicole Worth of Formcode Design Studio, Katie Dirksen of Pulse 220, David Goldenberg and Lindsay Mosher of Resolute Consulting, Kerry Doman of After 5 Detroit, Evelyn Stokes of I Eat Super!, and Andy Meyer of Meyer Strategies. Together with his business partners Erinn O’Connor and Doyle Mosher, Matt’s goal for hiredMyway.com is to put Michigan back to work.

